Digital advertising company AdTheorent Holding Company LLC and special purpose acquisition company MCAP Acquisition Corp. on Wednesday said they completed their previously announced business combination.
Shares of the combined company, to be named AdTheorent Holding Company Inc., are slated to begin trading Dec. 23 on the Nasdaq under the symbol ADTH.
MCAP said it is “the third SPAC in which affiliates of Monroe Capital acted as sponsor or participated as a member in the sponsor group.”
AdTheorent said it “uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers.”